Media & Advertising Solution

The advertising and media industry is a unique industry where the time of your expert employees is the most important asset. This industry went through a hard time during the global pandemic, where managing costs and cash flow was a high priority.
We at Datamation completely understand the challenges and have devised a solution that will save employees' time and ensure a smooth workflow across departments. Some of the key features of our solution are:

ERP Solutions for Advertising Agencies

Customized Job Management module helps to streamline following process:

  • Job Alerts - This will manage multiple new and ongoing jobs to the assigned team member. The alert will be notified to the specific team members to carry out their tasks.
  • Costing - This feature enables you to prepare costing for each job and get it approved by the supervisor. It also covers the costing for the external work. System has the facility to compare Estimate vs Actual costing
  • Estimate - Able to generate quotations to customers with the provision to send revised quotations.
  • Work Schedule - Manages the work schedule for all the jobs by tracking the assigned team members as well
  • Media Buying - Facility to maintain media category and names. It uploads available airtime slots for broadcasting and prepare the estimation for the advertisements
  • Realtime Dashboard - Specialized MIS Dashboards visualization to track key information such as Jobs, Resource productivity & availability, Job Profit, Forecasting etc.

FiNAC Resource Management Optimizer solution manages the complete workload of all the resources. It helps to track resource availability, monitor profitability of jobs, forecasts on the completion of jobs, idle resources etc. This solution has helped the organization immensely in managing their team.

  • Automated third-party ad verification: This feature would verify your ad schedule against 3rd party verification data.
  •  Media plan generator : This feature would ensure that we optimize our media plan in the most cost effective manner, to achieve the GRP/TRP targets in the most cost effective manner
  • Approval and version tracker -  THis feature would manage the different versions of the artwork and the feedback given by the client.
  • Smooth workflow process across departments: This feature will help to streamline your operations and make it easier for employees to collaborate.
  • Data Warehousing -  All your old artworks and creative files will be safely backed up for future reference.
  • Real-time dashboard view of current projects and deadlines: This feature will give you a bird's-eye view of your projects and help you to stay on track

By using our solution, you can save time, improve efficiency, and get more out of your advertising budget.

Here are some additional benefits of using our solution:

  • Increased productivity: Our solution can help you to increase employee productivity by automating tasks and providing a centralized view of projects.
  • Reduced costs: Our solution can help you to reduce costs by automating tasks and providing a more efficient workflow.
  • Improved customer service: Our solution can help you to improve customer service by providing a more efficient and streamlined way to manage customer inquiries.
  • If you are looking for a way to improve your advertising and media business, then our solution is a great option. Contact us today to learn more.

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